Home to a stunning crescent-shaped coastline and powdery white sands, Kem Beach has been named one of the 50 most beautiful beaches in the world. This pristine destination captivates both local and international travelers with its emerald waters and vibrant marine ecosystem beneath the waves.

Located about 25 kilometers south of Duong Dong Town, Kem Beach has long been famous for its uniquely fine, white sand—so soft and smooth that it resembles cream. Few places in the world offer such an exceptional stretch of sand. Adding to its charm is the beach’s distinctive arc shape, crystal-clear turquoise waters, scattered rock formations along the shore, and year-round mild climate—making it a great place to visit at any time of year.

Kem Beach is home to a variety of accommodations suited to all kinds of travelers, from luxurious resorts to cozy boutique hotels. Notable names include JW Marriott Phu Quoc Emerald Bay, Premier Residence, New World Phu Quoc Resort, and several mini hotels in the Paralia neighborhood. From here, guests can also easily reach Sunset Town via a convenient free shuttle bus service.